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Branding To-Do’s & Tidbits

For those outside the marketing realm, let me help define “branding”. Branding is a signature ‘look and feel’ that leverages all of the resources our industry has to offer to make sure that you will be...

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They Trust Me, They Trust Me Not? A Client Relationship & Retention Discussion

Trust is one of the hardest things to give to another person in our personal lives let alone in business.  However when we do decide to give it, it’s because the person has portrayed themselves in an...

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Website Content: Cost, Time and More Explained

Many people ask me many questions about content writing.  They vary from the off the top of the head answers to “I actually need to research that” responses.  So when our head honcho at Design Theory...

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Search Engine Homepage Content Olympiads

Google and Yahoo have always been on different paths in the quest for being king of the hill among search engines. But as I went to each site looking for Olympic updates & information, I noticed a...

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Analyzing Your Trends – What They Really Tell You

Last week Design Theory allowed the outside world an inside look at our audience numbers for our weekly blog postings via Peeking Underneath the Hood at Your Blog #’s.  It was great to get feedback by...

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Building Your Brand Through Your Brochure

The keys to persuasive, effective marketing materials are great design and informative, persuasive content. Content is both words and supporting imagery that conveys what benefits a consumer will...

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What UPrinting Does for You & Your Business Brochures

Since 2000, UPrinting.com has remained in a class all by itself as an environmental-friendly online printing source for marketing & branding materials such as brochures, business cards, and so much...

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Your designs in the spotlight for 2013

It is very hard to start out as a designer and get your name and designs out into the world. It can be an intimidating task, but here are a few things you can do to get people interested in your work....

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4 Tips for Promoting Your Brand Strategy

Small business or large corporate entities are defined by the vision of the organization, as well as its value system as it relates to society and where it ranks among its industry contemporaries....

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